Monday, December 20, 2010

Junk food businesses, the subject-matter of the birthday of the Kids in Australia

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In Australia, häiritsevistä new trend is emerging: fast food companies like Taco Bell and Hungry Jack are sending Birthday supporting documents directly by postal services to children.

Obesity Policy Coalition has been a direct mail prompts you for the children, the new Federal Government to prohibit the use of contracts for an indefinite period.

Obesity Policy Coalition includes organisations such as the World Health Organisation (who), and Diabetes Australia and for the various problems related to the diet.Their site explains the:

OPC was established on the basis of a policy and regulatory framework for the purpose of the aid affects the obesity prevention, in particular the Australian children.

Appealing of the Senate, the obesity Policy Coalition said that the children were, in particular work according to the advertising messages and should be protected:

Children's exposure to the commercial effect means that their personal data for the purposes of direct marketing may unfairly processes them, and be likely to prejudice in any other way.

I agree. But I was also struck that has been applied in this way, in the case of the Hungry Jack, at the very least, the children were "Kids Club". Stage of the parents are thought to be an agreed upon the signing of their children by fast foot-outlet membership program.

What do you think? Advertising directed at children should be prohibited direct mail? And, if so, how much effect it would have in the fight against childhood obesity?

Image Credit: ferret111


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