Diet soda is not a very "miehisen". Not much stock I put into what means "manliness", it is usually according to the whims and wavers societal trends.
The fact is, the diet soda marketed heavily for women-until now. The introduction of the "Dr. Pepper 10" diet Pop that makes no bones about its target market, the people in the TV-Center "at the end of the" no women. Commercial is so the net changes in testosterone as it gets, mainly in the "Rambo/Predator-esque" background of heavy artillery and vehicle chase.
Dr. Pepper tries to buck the previous unsuccessful attempts with the Giants before the soda Pepsi Max, diet Mountain Dew, diet coke and diet 7-Up, all vying to a large extent the trend of the untapped market, as well as the.
Even though the industry of diet soda-segment is on Dietetic submission, they are also bottled water, a "healthy option" of alcoholic beverages (such as a vitamin enhanced water) and, of course, the development of the energy drinks. Big companies have entered into vis-à-vis these beverage products themselves, but I digress anyway.
Point is at the Dr. Pepper promotions have their work cut out. Number of competitors, even though I know the guys are aching "my" diet of alcoholic beverages. I cannot speak for all of the men, but this is only my instinct.
Do you think Dr. Pepper 10 becomes a success? Or go to the "New Coke", "Clear Pepsi", and "Jones Soda Thanksgiving dinner '" case?
Image credit: Popsop
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